Yesterday marked day one in the Pure Simple Juice commercial kitchen. I prepared a total of 59 (small calculating error) bottles of juice for a few fine friends whom are participating in the first ever official Pure Simple Juice Cleanse. Their role is to do the cleanse which is of course an accomplishment for themselves but also to give Pure Simple Juice feedback to make the juices tastier and make the cleanse experience even better for all.
Everyone took home a nice 15-pack of juices which included: kale/apple/parsley/mint, spicy lemonade, apple/carrot/ginger and almond/pumpkin seed/date milk. All made from the finest of ingredients (mostly Oregon based!).
So whether or not they knew it, I am thankful for the following farms for supplying me with the fresh and delicious produce for the first official production day:
Prairie Creek Farm–Carrots
Kiyokawa Family Orchards–Apples, Lots and Lots of Apples
People’s Food Coop–Miscellaneous ingredients
So I’m hoping everyone is enjoying their first morning juice and I will have more to come from the juice cleansers soon….
An inspiring thought to me as the business owner whom just picked up her first round of produce while strolling through the Portland Farmers Market this weekend. A complete change of pace for one whom has spent enough years now sitting in a basement office and/or cubicle behind a computer to really appreciate the difference. I had pre-arranged some bulk purchases yet all other purchases I left to what looked delicious and ready to juice. And I was glad, as I was able to get a hold of some very sweet orange and purple carrots from Prairie Creek Farm and am super excited to share with everyone this weekend. The juice will be beautiful! And in fact, they said their business really got of the ground with juices back in 1960, so I’d imagine the carrot juice will be really good.
In full Portland-style I rode my bike as I am seeking out the sun as most of us are this time of year, well what little sun we had that day but that is besides the point, so I wore my large hiking backpack and loaded it up. Needless to say after riding home with 10 pounds of carrots, 8 bunches of parsley, kale and a dozen eggs carefully placed on top I was quite exhausted but it was worth it.
This is certainly something that I have had to remind myself of from time to time through the last few months as the nerves set in and the business launch date creeps closer. But it is worth it, as to me Pure Simple Juice is building upon my career but is also bringing me deeper into a community which I love and appreciate. Between meeting a few local farmers so far, setting up the shared kitchen space and learning from other local business owners, I’ve been out there in ways that I had not before which has been a challenge but at the same time, I can’t help but thinking if this is business as usual, then I like it.
The farmers markets have begun and the fresh produce and goodies abound! Although some may have the impression that the pickings are slim at the markets this time of year, after having been to the PSU market these past two weekends, I would have to disagree.
Highlights this week included tons of leafy green vegetables such as the beautiful swiss chard in the picture, wild mushrooms and nettles. For those of you whom may not be familiar nettles are a leafy green, most often known as stinging nettle. You will know why if you have ever accidentally touched one of these voracious plants. The deal is though, once you get past this part, nettles are incredibly nutritious and for those of you whom suffer from seasonal allergies, nettles can be your best friend in defense. So I mention them, as they do not tend to be top on the grocery list. Freeze-dried are helpful in providing anti-inflammatory relief, dried in tea can help clear the sinuses and fresh give you a strong antioxidant boost.
So tips for nettle preparation–really don’t touch fresh nettles, use gloves. The nettle either needs to be boiled for a few seconds, sauteed or thrown into a food processor to relieve you of the stinging element.
Okay so how to use them? Like an other green, as a side, in a pesto or I made them into tasty herbed nettle pancakes as suggested by the Portland Farmers Market.
As Pure Simple Juice develops and the daily to-do list grows, I decided to take a moment for myself and participate in my own cleanse. Although this was not my first every dietary cleanse, it certainly was a monumental one as I was fully immersed in it from all perspectives.
Just a few lessons that I learned:
1) Really, one should not drink that glass of wine (or two) pre-cleanse. Seems like a good idea but really when you wake up a little hazy and you are craving something salty and hearty but instead are faced with a bottle of juice, you start off first morning of with a very difficult decision to make.
2) The vanilla almond pumpkin seed milk was the most amazing addition to the cleanse ever. After a day of juice, lemonade and herbal tea, I felt like I was drinking the most exotic and dreamy beverage that was ever created. Yummm.
3) It’s a challenge. It takes you out of your comfort zone and forces you to do something out of your routine. And although this is part of the benefit of it all, it can also be very difficult at times. This is one of the reasons why, as part of Pure Simple Juice cleanse I am offering my support and guidance to clients. I actually read through my own frequently asked questions, reasons to cleanse and list of reasons why I decided to do this in the first place, at least twice daily.
4) Day 3, I no longer craved or thought about my morning cup of coffee which was a surprise. I was pretty energetic, well at least until 7pm…. And when I cooked my first meal my appreciation for it was remarkable. Most importantly, I was happy for myself for accomplishing the cleanse and for the benefit it had on my body and overall, I really did feel good.
Well Welcome to the Pure Simple Juice blog—Pure Simple Juice is a developing business bringing freshly pressed juices to those in the Portland, Oregon area. And these juices are not just any juice, really. Unique blends include kale,apple,parsley,mint and apple,carrot,ginger. Flavors change seasonally and always feature locally-grown, organic produce. We have spent a long time crafting our juices to be just right and bring you tons of good nutrition while still being incredibly tasty.
This summer you will be able to find these juices and try them out for yourself at the Portland Farmers Market. Pure Simple Juice will be spending its flagship season at the NW 19th/Everett Market every Thursday 3-7pm.
In addition, we are really excited to be offering them to you as part of a 1-or 3-day liquid cleanse. So what does that mean anyway? Well a liquid cleanse is like a fast where you drink juices, herbal tea, lemonade and nut milk for a period of three days. And Why? might you say would you want to do this? Because it feels good and it gives your body a rest. As a whole, we are constantly on the move, overworked, busy, stressed, overstimulated, and sometimes overstuffed by food. Scientifically, juice cleanses have not been proven to be a wonder cure however if you look at the history, many cultures regularly incorporate cleanses or fasts as part of their life supporting traditions.
My favorite part of the cleanse is you stop thinking about food…what do you want to eat? what you have to buy? or make? Instead, you just drink the beverages provided and focus your mind elsewhere. Allowing you an opportunity to use your energy otherwise or to look inwardly and reconnect with yourself. And of course after the cleanse many people find they appreciate food more (really really appreciate food) and look more closely at what they choose to put into their bodies. Overall, it brings a little balance into your life and definitely into your body.
That is Pure Simple Juice, in brief. Of course if you have any additional questions get in touch with us through our web site or blog and let us know what you are thinking. We look forward to hearing from you and sharing our juices with you too!